British Gas | Wilbur

Agency: iProspect
Production: Villager
Director: Cooper 


Working with our first big star, Wilbur the Penguin, we worked in partnership with iProspect, producing a series of social content pieces for British Gas. We’ve covered everything from Easter video messages in partnership with Edding pens, to full 3D animation, stop-motion for social response assets and still modelling for live contextual events.
We have kind of fallen in love with our penguin mate Wilbur, just like the general public who have watched these social videos over 3 million times and counting, with more work coming throughout 2016.